The industry has left COVID behind. That’s according to just-released Q1 2023 ESP search data from ASI Research, which found that among the Top 10 search terms for the quarter, “lanyards,” a common event item, gained in frequency, while searches…
Category: Bags
Survey: In Fact, People Love Promo Products
Turns out people do indeed dig promo products. A new survey from a Top 40 distributor, polled about 2,000 American consumers and found that 53% “love receiving promotional products,” while 76% share that their perception of a brand has changed…
Choosing Sustainable Bags that Don’t Sacrifice Fashion
Sustainability is often at the forefront of most people’s minds. Increasingly, people are finding ways in their everyday routines to live green with the help of reusable water bottles, dryer balls, shampoo bars, and — most importantly for this article…
Promo’s Strong 2022
The typical thinking is that when the broader economy suffers, so do sales in the promotional products industry. But that hasn’t been the case so far in 2022. Despite rampant inflation, gross domestic product declines and sagging consumer sentiment, the…
Men’s and Women’s Teams Get Equal NCAA Tournament Swag: Here’s the Early-Round Gift Box
The NCAA Tournament swag looks different this year. For starters, in response to heavy criticism, the NCAA finally allowed the women’s tournament to use the “March Madness” branding for the tournament and merchandise. Additionally, pictures surfaced last year of the…
The Most Influential Promo Products – 2022 Impressions Study
The people have spoken. And their collective voices have come together to declare their allegiance for …. outerwear. Yes, it’s true: Outerwear is the most influential promotional product for American consumers. That’s one of hundreds of insights yielded from the 2022…
Little Caesars’ Promo Store Sold Out Of Everything Almost Immediately
The appeal of Little Caesars pizza is that it’s ready fast. The Michigan-based pizza chain kept that idea of instant gratification alive by releasing a huge collection of branded merchandise ranging from apparel to holiday accessories and skateboards. Introducing Little…
Smoothie King Goes Health-Conscious With Merchandise Rollout
If you’re a company like Smoothie King, whose brand is all about a healthy and active lifestyle. Then your promotional merchandise has to go with that brand identity. You can’t necessarily go the route of the fast food and pizza…